| Established by Prince Artchil Gourelli-Tehkonik in New York in 1941; a Georgian nobleman, in New York; met Helen Rubinstein in 1935; although several years young he married her in 1938; he died in 1956; launched range of fragrances; latter became a subsidiary of Helena Rubinstein | ||||||
| Star Dust | Hélèna Gourelli Inc | 1941 |
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| Tang | Hélèna Gourelli Inc | 1941 |
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| White Gardenia | Hélèna Gourelli Inc | 1941 |
Part of a mini set, all with floral names | |||
| White Lilac | Hélèna Gourelli Inc | 1941 |
One of a mini set, all with floral names | |||
| Bow Tie | Hélèna Gourelli Inc | 1942 |
A masculine fragrance | |||
| Dream Princess | Hélèna Gourelli Inc | 1942 |
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| Something Blue | Hélèna Gourelli Inc | 1943 |
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| Five o'clock | Hélèna Gourelli Inc | 1947 |
A masculine cologne | |||
| Five o'clock | Hélèna Gourelli Inc | 1947 |
Sub-titled 'for Women', a parfum | |||
| Heart to Heart | Hélèna Gourelli Inc | 1947 |
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| Here’s How | Hélèna Gourelli Inc | 1947 |
Part of a men's soap set | |||
| Tipsy | Hélèna Gourelli Inc | 1947 |
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| Lily of the Valley | Hélèna Goureilli Inc | 1948 |
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| Sport of Kings | Hélèna Gourelli Inc | 1950 |
Horse racing | |||
| Fourth Dimension | Hélèna Gourelli Inc | 1953 |
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| Moonlight Mist | Hélèna Gourelli Inc | 1955 |
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| Spring Lilac | Hélèna Gourelli Inc | 1956 |
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| Four Loves Have I | Hélèna Gourelli Inc | 1957 |
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| Heart Violet | Hélèna Gourelli Inc | |||||
| Carnation | Hélèna Gourelli Inc | |||||
| Jasmine | Hélèna Gourelli Inc | Part of a mini set all with floral names | ||||
| June Rose | Hélèna Gourelli Inc | Part of a mini set all with floral names | ||||
| Narcissus | Hélèna Gourelli Inc | One of a mini set, all with floral names | ||||
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